Hi! đź‘‹
Located in Brooklyn, New York, I have over 15 years of experience operating at the intersection of media and tech. While my background, and my true passion, lies in writing and editing, I have spent years fine-tuning social media strategies for brands big and small. My expertise is storytelling; connecting communities–and customers–with messages that resonate and mobilize.
I’ve honed my craft at The NYU Arthur L. Carter Journalism Institute and at various newsrooms in Israel and NYC. Most recently, I applied my skills at Meta, where I collaborated with marketing and partnerships teams to amplify creators’ voices.
Reach out if your brand is in need of a writer, editor, a content strategy, an organic digital marketing strategy or if you’d like recruiting support to fill such positions full time.
Contact
đź“Ť LOCATION
Brooklyn, NY
✍️ CONTACT
Liat.kornov [at] gmail [dot] com
Areas of Practice
WRITING
I have a masters degree in journalism with an emphasis on long-form writing, coupled with decades of experience interviewing people of all stripes. I love writing and believe everyone deserves to have their story told.
EDITING
I got my start in editing, in the glamorous world of print in which there is zero room for error. I can turn almost any text into beautiful, crisp copy, in your voice and POV.
social MEDIA strategy
Video, engagement, creators: Every platform has its best practices–a formula for finding, and retaining, audiences. I have experience growing existing channels and successfully launching new ones.
CONTENT STRATEGY
Telling the right stories for your brand can turn casual readers into loyal fans. Let’s figure out which stories ladder up to your brand values and push forth your purpose.
case studies
Case studies require a deep understanding of a brand, its audience and its mission to distill best-in-class success stories that further cements the brand’s unique value proposition.
recruiting & talent nurturing
In my years as a manager, I have interviewed hundreds of candidates and hired dozens for various roles, from junior to senior. I go beyond traditional interview questions to connect and understand motivations and potential.